F&F at Tesco

I was invited to a very mysterious event. All I knew before was that a brand was launching an exclusive new line.
So my curiosity took me to Baker Street on Tuesday evening, to see what it was all about. As soon as I got there, I realised it was for Tesco's new F&F range. For those of you who don't know, Tesco is a supermarket that sells pretty much everything, from clothes to food, electronics to toiletries.
Tesco's clothing range has been going on for a while, but recently, I've heard really good things about them as they've up-ed their game to compete with the likes of Topshop and New Look.

I got there relatively early and was welcomed by the lovely people at We Are Social and Clothing at Tesco. I was taken to the showroom and was really really impressed. Like I said, Tesco have really up-ed their game when it comes to their F&F collection.

But before I could take a look at the clothes, I had to get my nails done. WAH nails had a table filled with lovely nail polishes and nail pens, so I had to go over and get them done. Don't they look lovely?? I love the Diamante on them. I was so joined by Gem Fatale, who had the most amazing leopard print done on her nails.

I was also presented with the most awesome cupcake ever, which I devoured really quickly. How cool is it that they had our blog names on them??


After socialing a bit with Fritha, who also had pretty awesome nails done, I decided it was time to have a look at the collections.


F&F Trend: This collection is aimed at a slightly younger audience, so for girls in their teens and 20's. It is very fashion forward and is definitely something that would rival the likes of Topshop and H&M. The item's here were all definitely very trendy. There were pretty rara and tuilip skirts, as well as dresses perfect for the Summer.










































F&F Couture: This is a slightly more premium brand, with higher price ranges. But it's clear to see that it's a really well made and original collection.
My favourite thing from the whole collection was the white dress below. How perfect would that be for a Summer wedding? And the purple dress in the picture below was amazing. It had a collar that could move and was made from a really great material.






































F&F SS10: This is the collection they have for SS10, and is being released throughout the Summer. Surprisingly enough, I really liked it. It's a really Summery line, with some great pieces and colours in it.




























































All in all, I was very very impressed with the new collections. I've always thought of Tesco as a place just to buy my food, but now it's definitely one of the places that I would buy clothes, and I can see my wardrobe quickly overflowing with clothes from the F&F ranges. All their collections are available online, and for more information, you can check their blog, Facebook or Twitter.

Sherin xx